My professional journey– charted.
I have over 10 years of experience working in SaaS, Government, Banking, Retail & eCommerce, Logistics, Education, and Non-Profits.
Below is a list of work I have taken on:
Wise Publishing (MoneyWise.com) | 2021 – Present
Reporting directly to the Chief Technology Officer, I am responsible for managing the delivery & maintenance of web applications that support a multi-million dollar North American publishing business.
CanadaHelps | 2019 – 2020
My focus at CanadaHelps has been managing the charity-to-charity (B2B) side of the business, and increasing revenue and client base for the organization for an array of online fundraising software solutions.
LeddarTech | 2019 – 2019
I was responsible for the delivery of a global content strategy for the brand and it’s Automotive solid-state LiDAR product offering, used in advanced driver-assistance systems and autonomous driving applications.
Primafact, by Sandcat Software | 2017 – 2018
I managed marketing and strategy initiatives for the Primafact brand at Sandcat Software. Primafact is powerful document management software for litigation-focused law practices in Canada and the U.S.
Constellation Software | 2015 – 2016
I have worked at Constellation Software. Constellation Software is a leading provider of software and services to a select group of public and private sector markets. Working in product innovation, my role has focused around finding ways to drive organic growth through a portfolio of companies within the Dealership software vertical.
PlayOLG | 2014 – 2015
I have worked on the PlayOLG.ca platform. PlayOLG is the Government of Ontario’s first foray into online gambling (online casino games, as well as online lottery purchases). In over a year, I had contributed to the launch of this new line of business at the OLG.
votetrends | 2012 – 2016
Votetrends was a personal project of mine. I co-founded, and worked collaboratively with a group of PhD graduates at Harvard University to develop an opinion tracking & digital engagement platform.
Sears Canada | 2011 – 2014
At Sears Canada, I developed new digital marketing and eCommerce initiatives by providing actionable digital consumer insight, competitive intelligence, and emerging online shopper trends in order to drive traffic, conversion and revenue increases.
National Bank of Canada | 2008 – 2010
At the National Bank of Canada, I helped launch the digital marketing and eCommerce strategy for the Insurance division. I also provided strategic counsel and analytical leadership on overall digital campaign performance.