My professional journey– charted.
I have over 10 years of experience working in SaaS, Government, Banking, Retail & eCommerce, Logistics, Education, and Non-Profits.
Below is a list of work I have taken on:
Wise Publishing (MoneyWise.com) | 2021 – Present
Reporting directly to the Chief Technology Officer, I am responsible for managing the delivery & maintenance of web applications that support a multi-million dollar North American publishing business.
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CanadaHelps | 2019 – 2020
My focus at CanadaHelps has been managing the charity-to-charity (B2B) side of the business, and increasing revenue and client base for the organization for an array of online fundraising software solutions.
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LeddarTech | 2019 – 2019
I was responsible for the delivery of a global content strategy for the brand and it’s Automotive solid-state LiDAR product offering, used in advanced driver-assistance systems and autonomous driving applications.
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Primafact, by Sandcat Software | 2017 – 2018
I managed marketing and strategy initiatives for the Primafact brand at Sandcat Software. Primafact is powerful document management software for litigation-focused law practices in Canada and the U.S.
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Constellation Software | 2015 – 2016
I have worked at Constellation Software. Constellation Software is a leading provider of software and services to a select group of public and private sector markets. Working in product innovation, my role has focused around finding ways to drive organic growth through a portfolio of companies within the Dealership software vertical.
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PlayOLG | 2014 – 2015
I have worked on the PlayOLG.ca platform. PlayOLG is the Government of Ontario’s first foray into online gambling (online casino games, as well as online lottery purchases). In over a year, I had contributed to the launch of this new line of business at the OLG.
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votetrends | 2012 – 2016
Votetrends was a personal project of mine. I co-founded, and worked collaboratively with a group of PhD graduates at Harvard University to develop an opinion tracking & digital engagement platform.
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Sears Canada | 2011 – 2014
At Sears Canada, I developed new digital marketing and eCommerce initiatives by providing actionable digital consumer insight, competitive intelligence, and emerging online shopper trends in order to drive traffic, conversion and revenue increases.
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National Bank of Canada | 2008 – 2010
At the National Bank of Canada, I helped launch the digital marketing and eCommerce strategy for the Insurance division. I also provided strategic counsel and analytical leadership on overall digital campaign performance.